Everything needed for the website, the embedded app and the Shopify App Store listing. All files live in /public/brand.
The mark is an arched gate with a teal keyhole at its centre: a doorway the merchant controls. Navy says trust and privacy; teal says “access granted”. The name pairs “engage” with “gate” — the app lets stores engage the right people and gate everyone else.
Clear space: keep at least ¼ of the mark's width free on every side. Minimum size: 20px (mark), 96px wide (full logo). Don't recolour, stretch, outline or put the navy mark on navy backgrounds — use the dark-background version instead.
Midnight Gate
#1B1F3B · primary, text
Dusk
#2A3060 · gradients, dark tiles
Key Teal
#14B8A6 · accents, CTA fill (navy text)
Deep Teal
#0F766E · links/text on white (AA)
Mint
#5EEAD4 · highlights on navy
Signal Amber
#F59E0B · warnings, age
Mist
#F6F7FB · page background
Slate
#5B6178 · secondary text
| Asset | Shopify requirement | File |
|---|---|---|
| App icon | 1200×1200 JPG/PNG, no text, no rounded corners (Shopify applies them) | shopify-app-icon-1200-square.jpg (upload this) · rounded PNG |
| Feature media | 1600×900, 16:9 | shopify-feature-1600x900.png |
| Screenshots (desktop) | 1600×900, 3–6 images | See below — /brand/listing/01…05 |
| Social / meta image | 1200×630 | og-image.png |
| Social square / banner | 1080×1080 · 1500×500 | square · banner |
| Web icons | PWA / touch | apple-touch-icon.png, icon-48…512.png, site.webmanifest |
Shopify reviewers expect at least one screenshot of the real app UI. After install on a dev store, capture the Passwords and Menu items pages at 1600×900 and add them alongside these.
| App name | enGate Me |
|---|---|
| Tagline (≤ 62) | Store lock, multi-password access & age verification |
| Introduction (≤ 100) | Lock your store for guests, give each customer their own password and verify age — no code. |
| Key benefits | Members-only or wholesale store in minutes · A separate, trackable password for every audience · Hide or protect menu items and sections from guests |
| Voice | Plain, calm, reassuring. Say “guests” and “logged-in customers”, never “users”. Short sentences. No hype words (“ultimate”, “best”). |
